Not Legal Advice Disclaimer for Law Firm Websites: What to Include and How It Works

Get clear guidance on not legal advice disclaimers for law firm websites, including key elements, ethics rules, and jurisdiction concerns. See common disclaimer types, risks of copying templates, and tips to align your site content with professional responsibility rules.

By Brad Nakase, Attorney

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Have a quick question? I answered nearly 1500 FAQs.

Introduction

Do I need the legal disclaimer on my site? This is an issue that many practicing attorneys rarely consider until they launch their own legal website. Attorneys frequently don’t consider online legal disclaimers unless they are deeply involved in managing their law firms and have a ton of other obligations. “Not legal advice disclaimer” format can make it easier for attorneys to draft a legal disclaimer for a website.

Every attorney must abide by the ethics and professional responsibility laws of the jurisdiction in which they operate. Many lawyers are not aware that these ethical obligations go beyond simply practicing law. They also apply to marketing campaigns that solicit their services.

Legal disclaimers are essential for explaining your services to prospective clients and existing clients. They are applicable regardless of the size of your company or the area in which you operate. This introduction to “Not legal advice disclaimer” samples can help you get started, but you should always verify the ethics regulations in your country to fully comprehend what precise information is needed.

Legal disclaimers: What are they?

An official declaration that shields your legal practice from potential liability is called a legal disclaimer. This basically informs visitors to your website that the content is not legal counsel, is not covered by attorney-client confidentiality, and so forth.

1. What makes legal disclaimers necessary?

When people depend on professional advice but fail to distinguish between employing an attorney and reading an expert’s website or blog, a firm may face liability issues. This is particularly true for those who frequently ask attorneys for free legal guidance.

A legal disclaimer lays out expectations, defines the extent of your offerings, and makes a distinction between broad, publicly accessible material and formal legal advice. Having one will shield you and your business from future wrongful responsibility claims.

2. Should the website of my law firm contain a legal disclaimer?

Every attorney should have a legal disclaimer on their website.

Legal disclaimers regarding no lawyer-client privilege from an internet site are usually conventional, albeit the language of your legal disclaimers will differ based on the ethical principles of conduct in your jurisdiction.

3. Legal disclaimer: Can I copy it?

You may have been tempted to copy a “Not legal advice disclaimer” content you encountered somewhere on a site of an established company or a person you know. It is extremely dangerous to copy a legal disclaimer on another site, although the site may belong to a known attorney or law firm. Due to the fact that various jurisdictions have dissimilar criteria of ethics, you have the risk of not being guarded on certain ethical requirements. If you copy the “Not legal advice disclaimer” of another individual/firm, it could make you liable.

4. What advantages can legal disclaimer templates offer?

For the website of your legal practice, legal disclaimer layouts are not a universal solution. They are, nevertheless, a solid foundation upon which you might expand.

You must avoid using someone else’s generic “Not legal advice disclaimer” template. Start with a blank one. You can customize the template to fit your particular practice area and jurisdiction.

You may also learn what kind of words to use by using legal disclaimer templates. Additionally, they frequently provide comprehensive usage instructions.

How should a legal disclaimer be written?

You might need to incorporate one of six types of “Not legal advice disclaimer” templates on a website:

1. Attorney-client confidentiality

Regardless of their line of work, all attorneys should have this initial legal disclaimer because it is the most significant. A statement stating that “contacting you via any of the channels specified on the website (which might include chat, phone, or email) doesn’t create an attorney-client relationship” should be included in this template for an attorney-client confidentiality legal disclaimer.

From the moment they get in touch with you, a lot of potential clients might think that you are their attorney. However, this part of the “Not legal advice disclaimer” form should say that you are not liable until the connection is properly established and accepted by both parties.

2. Language from attorney advertisements

The majority of jurisdictions will mandate that you make it very evident on your company’s website that it is used to advertise your services. Look for a versatile legal disclaimer template because the jurisdiction itself determines how tight the text should be.

For instance, in Missouri, you have to use the precise language found in Rule 4-7.2(f) and remark. A “conspicuously” posted statement stating that “the choice of an attorney is a major choice and shouldn’t depend simply upon advertisements” must be included in legal advertisements in Missouri, along with the note that “this declaration is required by regulation of the Supreme Court of Missouri.”

3. Client testimonials

Nowadays, a lot of legal firms obtain their clients through word-of-mouth marketing. However, you have to incorporate a legal disclaimer if you wish to exploit these favorable ratings on the site to entice individuals to schedule a consultation.

Rule 7.1 in the American Bar Association’s Model Rules of Professional Conduct states in comments 2 and 3 that it is vital to avoid having any false content on your website. This means that nothing you disclose about your profession should cause a rational person to have irrational expectations about the outcome of a case. Direct analogies with or other lawyers may fall into this category.

You should make sure that none of the client’s endorsements are exaggerated or deceptive. Finding a legal disclaimer form that states that these testimonies are specific to a client’s circumstance and may not be applicable in many cases is also a good idea.

4. Specialization areas

ABA Rule 7.2 states that unless they are certified as such by an ABA-accredited body recognized by the jurisdiction in question, attorneys should not suggest that they are experts in a particular practice area.

Therefore, you cannot claim to be an expert or specialist in appellate litigation unless you are officially recognized as such in your field, even though it may be acceptable to state that you primarily concentrate on a particular field of the law, like appellate law.

Therefore, you ought to search for legal disclaimer templates that distinguish between specializing in a practice field and concentrating on a practice area.

5. Mention the owners of the website

A lawyer’s website “must provide the name & contact details of a minimum of one lawyer or law office responsible for its information,” according to Rule 7.2 of the American Bar Association.

If you are a lone practitioner, this may entail just mentioning yourself. In the event that you need to add additional individuals in the future, it is advisable to get a legal disclaimer form with several listed owners.

6. Cost liability of the client

Contingency fee disclaimers are the final common legal disclaimer form you could need to search for. If you advertise the existence of contingent fee arrangements, some jurisdictions, such as Pennsylvania and Texas, require disclaimers to that effect. For this, check with the bar organization in your state; they probably have required terminology that you must use.

Concluding remarks regarding legal disclaimer templates

For attorneys, legal disclaimer templates are an excellent place to start. However, they are by definition not a quick fix for adhering to ethical standards. Researching your own field of practice and jurisdiction remains essential at all times. For instance, some jurisdictions, like Missouri, have extremely strict wording rules when it comes to advertising legal services. These kinds of disclaimers are therefore available on the websites of your state bar association.

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